The Trademark Renewal Process in the UAE Made Simple

Trade mark protection is very necessary in the modern times of agile business. Perhaps the strongest weapon that a firm may possess is a trademark. It, however, has an expiry date, like any other protection allowed by the laws.

If you’re serving in the United Arab Emirates, the Trademark Renewal Process is vital to maintain your brand rights. In this blog, we will dissect into the process, timeline as well as reward of renewing your trademark within the UAE and in particular in Dubai.

What Is the Trademark Meaning?

Before diving into Trademark renewals, let’s first know what actually trademark is?

A trademark is a sign, name or logo or phrase which is registered with the attorney and you can make your trademark which identifies your business and makes it unique among the others. It makes your audiences perceive your brand immediately.

The trademark that is registered in the UAE will allow you to the use of the trademark in the country. This monopoly is however short lived.

Why Does Trademark Renewal Matter?

After registering your trademark in UAE, it gets secured by 10 years. Once that is done, you require to renew it in order to maintain your legal rights.

In case you fail to renew it, your trademark protection will expire. This may mean another person may acquire a similar mark, thus interfering with your business reputation and legal status.

That’s why the Trademark Renewal Process in the UAE should never be delayed.

When Should You Renew Your Trademark?

A trademark can be renewed during the 6 months period prior to the date of expiry. One may also renew within a three month window upon expiry but extra penalties may be incurred during this window.

So, it’s always logical to plan your Trademark Renewal well in advance.

Trademark Renewal Process in the UAE: Step-by-Step

Let’s talk in depth about the simplified Trademark Renewal Process in the UAE:

1. Check Expiry Date

Ensure that you establish the expiry date of the trademark that you have registered. This gives you a clear schedule as to where you should start the renewal process.

2. Prepare Required Documents

The documents that are normally needed in order to renew your trademark are as follows:

• Duplicate of original trademark registration certificate
• Power of attorney (in case of using consultant)
• The copy of trademark owner passport or Emirates ID
• Application form of renewal

3. File Renewal Application

Apply to the UAE Ministry of Economy the renewal application. This may be done online via their official portal or an authorised consultant.

Make sure that everything has been done properly. It can take longer because of a mere slip up.

4. Pay the Renewal Fees

The second action is paying of fees. It includes government charges and the charges of a service in case where you are using a trademark agent.

Bear in mind, when you do not pay on time, penalties occur.

5. Publication in Official Gazette

Upon acceptance, your renewal will then be published on the UAE Official Gazette and two local newspapers. This is also an obligation according to the UAE law.

6. Receive Renewal Certificate

After publication, you will receive the Trademark Renewal Certificate. This certificate proves another 10-year extension of your trademarking.

What If You Miss the Deadline?

In case of failure to renew your trademark within the official period of time, one has a three-month grace period after the expiry date. In this period, you are able to apply although additional fines are imposed in this period.

Nevertheless, even in case you fail to file even during the grace period, the trademark is erased off the register. This implies that you will need to re-apply back to the first place at a high cost and time consuming.

Advantages of Renewing Your Trademark

It is good to renew your trademark on time because this gives you a lot of benefits:

• Gets to own monopoly on your brand

• Does not involve legal problems or controversies

• Keeps your reputation in the markets intact

• Prevents competitors to record similar marks

• Demonstrates commitment to your business identity in the long run

Simply put, Trademark Renewal is not just a legal task-it indeed is a strategy as an act of branding.

How Long Does the Process Take?

Generally, the complete Trademark Renewal Process may take between 30 and 45 working days in the UAE, including the time for publication. Nevertheless, it may differ according to the documentation and the rate of payment.

One should consult professionals who know how to do it when it comes to not wanting to waste time. 

Let Experts Simplify the Process

In view of the good provisions available to handle trademark registration in the UAE, the basic process of renewal is uncomplicated. Sometimes though, it can become confusing to get around government portals and preview documents. Mistakes are a basis of postponement, denial, or even a penalty.

This is the reason why companies in UAE are going to certified trademark advisors.

The renewal process becomes stress and tension-free at Trademarks.ae. We do it all starting with preparing, submission and publication and the final certification.

Final Thoughts

Your trademark is something more than a registration it is the identity of your brand. When you keep it active, your business keeps on growing without hesitation.

Either you are approaching the expiry of your trademark, or putting it on schedule, do not leave it till the last moment. The Trademark Renewal Process in the UAE is simple when done right—and critical for your brand’s security.

Need help? Contact Trademarks.ae and allow us to take the necessary steps to get it done.